Our Mission Statement

The main mission of JD Fitness is to work with you to implement effective and realistic nutrition, lifestyle, and fitness plans. While no people are the same, we will customize your program to meet your unique needs and goals, both short and long-term. We will teach you how to build healthy habits into your busy lifestyle so that you will have the ability to look, feel, and perform better forever. JD Fitness offers holistic fitness, nutrition and lifestyle coaching for both men and women.  We provide a customized approach to eating, exercise and living a healthy and inspired life.


We are committed to teaching truthful, reliable health & nutrition information and deliver it in ways that are practical to use. Lose fat, reduce total body stress and get expert guidance and support to cultivate a truly healthy & inspiring lifestyle.


You are unique.  Each program is custom designed to meet the unique needs & goals of each client. We are committed to teaching truthful, reliable health & nutrition information and deliver it in ways that are practical to use.

Exercise & Movement

Our individualized workouts take a total-body approach with a focus on movement, not just muscles.  We offer many different types of exercise to accommodate clients with various needs, goals and stress levels.

Nutrition & Lifestyle

You are not only what you eat, but also when you eat and what you digest. Optimal health and vitality, as well as stress and disease prevention, result from healthy eating habits, lifestyle management and appropriate types of exercise.

What Makes Us Unique?

Independently established in 2009, our on-going education, professional relationships with world-class experts and cutting edge nutrition research – not mainstream education or ‘research’ with hidden corporate agendas from the commercial food and pharmaceutical manufacturers. Unlike the majority of fitness trainers, dietitians and nutrition ‘experts’ in this country – we teach by example.  We are healthy, lean, fit and practice what we preach.

Joe DeMattio

Joe DeMattio

Joe DeMattio is the owner of JD Fitness Llc., a fitness and nutrition consultancy located in the heart of Metro Detroit that offers a holistic approach to solving health problems and improving sports performance. He heals stressors and imbalances from the inside out with customized health plans based on individual goals and biochemistry. Joe specializes in corrective exercise, strength and conditioning, nutrition counseling, nutritional supplementation and holistic lifestyle coaching. With a degree from Henry Ford Community College in Applied Exercise Science, he embraces metabolic individuality and provides a step by step method that allows his clients to achieve repeatable, consistent and successful clinical outcomes.

His customized fitness and nutrition programs have helped clients achieve their goals through weight loss, improved performance, injury prevention and improved vitality. Joe has maintained an active business designing corrective, performance enhancement and rehabilitative exercise programs for clients with chronic musculoskeletal problems, weekend warriors, and athletes of all ages. He is also a life-time natural competitive bodybuilder, who practices what he preaches.

Dear Visitor,

If you are looking for guidance to help to attain your fitness goals, this site is where I will be sharing all of my health and fitness knowledge! Rowing harder doesn’t help if the boat is headed in the wrong direction. We spend so much time, energy and money trying to get either the bodies we want or the healthier lives we want to live. Nothing in life worth having is easy, ever! I hate seeing people spend gobs of money on supplements that do not work, “Cookie-Cutter” diets and training routines that are not designed uniquely for them. I am sure most of us have all been there. The best way to approach total body health and wellness can be summed up like this: Keep it basic, simple, and intense! With my services, you will be given the tools needed to stay on track and get results you deserve.

As a competitive bodybuilder, I’ve worked hard to get to where I am today, but it hasn’t been easy. I’ve made many mistakes along the way, and have learned from them. I want to build a community of people who strive towards the same goals! You will have access to my life changing nutritional and training plans for adding muscle and shedding fat. I would love to play a role in reaching your goals and look forward to interacting with each and every one of you!

Take care, stay strong and God Bless!

Eye-Opening Facts & Statistics

On Our Nations Current Health & Fitness Trends


More than 80% of adults do not meet the guidelines for both aerobic and muscle-strengthening activities, and more than 80% of adolescents do not do enough aerobic physical activity to meet the guidelines for youth. *


Less than 5% of adults participate in 30 minutes of physical activity each day. *


Recent reports project that by 2030, half of all adults (115 million adults) in the United States will be obese. *


28.0% of Americans, or 80.2 million people, aged six and older are physically inactive. *


Those who are obese have medical costs that are $1,429 more than those of normal weight on average (roughly 42% higher). *


Obesity is also a growing threat to national security – a surprising 27% of young Americans are too overweight to serve in our military. *